3 ways to reduce Bounce rate and increase conversion rate

What is Bounce Rate?

Bounce Rate means Single Page Session  of a particular website.It refers to those traffic of the website who  doesn't read other content  of the website after reading a particular content.

According to GOOGLE ANALYTICS

Bounce Rate of  a single webpage = total no of bounces of that particular page / total no of inbound to that page.

If the bounce rate of  a particular website is more , It means the website is not too sticky. Maybe the website is providing more Clickbait Content than the original one.


If your bounce rate is too high , then your website has no value in the market.If you want to increase the conversion ratio of your visitors then



3 ways to reduce the Bounce Rate and increase Conversion Rate


1. Create landing pages to satisfy the query of your reader.
     
    If you can't satisfy the query of your reader then how can you expect more organic    traffic.Provide them what they want, they will not bounce for sure. If your article headline is about Do you CLICKBAIT for traffic and the article provides 20 viral images that broke the internet  then they gonna bounce for sure.Create multiple landing pages with unique content and more keyword.



2.Develop quality content and speed up the load time of the page

   "Writing isn't about using big words to impress. It's about using simple words in an impressive way." - Sierra Bailey

If you don't give your readers some reason to browse the other pages of your website, he/she will leave for sure.How can you expect to increase the conversion rate If your content is not up-to-date and can't satisfy readers query.So always provide Quality content to your reader.

Again if you are providing quality content,but the webpage take more time to load then?? According to a recent research, a reader decides in 8 second or less whether to stay or leave your website.So the most important thing is time.If your webpage takes more time to load, they gonna get bore and will bounce way.Quality content will not gonna help you here.
Never put ads on centre. Pop up ads distracts the user from your content.Avoid pop up ad and try static ad.



3.Make the webpages visually attractive

   poor webpage design and too much long contents provokes the readers to bounce way from your website.so
 
   . Make the webpages  visually attractive.
   . Use proper combination of color contrast.
   . Use proper headlines and sub headlines.
   . Use a proper responsive layout.
   . Keep space between lines and paragraphs.
   . Avoid self-loading multimedia.
   . Use proper fonts.